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Player Research’s team are passionate evangelists of applying player data to gamedev. Our processes and frameworks are applied by development teams globally, captured through our talks, articles and training courses.

Learn more from our expert team on research strategy, methods, careers in games user research, and more.

Using Player Data

Essential articles on how – and when – to strategically deploy player research in your development process.

Read What Is Games ‘User Experience’ (UX) and How Does It Help? What Is Games ‘User Experience’ (UX) and How Does It Help?

UX’s diversity of phrases, processes and perspectives can be confusing — What does it do? Who is it for?

Portrait of Sebastian Long

Sebastian Long

Read How to build mobile games with people in mind How to build mobile games with people in mind

User experience design principles to help you build games people want to play

Portrait of Sebastian Long

Sebastian Long

Careers in Research

Love games and brains? Becoming a games user researcher is a rare but rewarding career path.

Learn more about the domain on the Games User Research & UX IGDA group.

Essential reading starts here, alongside the Games User Research book, and How to Become A Games User Researcher.

Read Junior vs. Senior Games User Researchers Junior vs. Senior Games User Researchers

How can you recognise where you are on your career journey as a Games User Researcher?

Portrait of Ula Karpińska

Ula Karpińska

Read Getting into Games User Research Getting into Games User Research

Our tips on how to become a Games User Researcher, along with some useful resources

Portrait of Sebastian Long

Sebastian Long

Research Approaches

There are so many different methods to getting player data.

Surveys, observation, telemetry, eye tracking…

We’ve captured some thoughts on how to execute all these different methods in an unbiased, repeatable way.

A diagram of our research approaches
Read Video: What Makes a Great Expert Review? Video: What Makes a Great Expert Review?

What are 'expert reviews' and what do inexpert evaluators get wrong?

Portrait of Sebastian Long

Sebastian Long

Read Games User Research Methodology Series: Usability Expert Analysis Games User Research Methodology Series: Usability Expert Analysis

An explanation of when and why Usability Expert Analyses are valuable in game development

Portrait of Chloe Snell MA

Chloe Snell MA

User Experience Design

How do we avoid overloading players with choice?

What makes a great radial menu?

Articles and learnings on user experience (UX) and user interface (UI) design in video games.

Read Should Players Buy Their Own UI? Should Players Buy Their Own UI?

Why does Animal Crossing force players to purchase UI improvements? What’s the resulting impact on the game’s UX?

Portrait of Sebastian Long

Sebastian Long

Read Perceiving without looking: Designing HUDs for peripheral vision Perceiving without looking: Designing HUDs for peripheral vision

Look away from the action for the briefest moment and some games will punish you.

Portrait of Bob Tilford PhD

Bob Tilford PhD

Read Spoiled for choice: The psychology of choice overload in games, and how to avoid it Spoiled for choice: The psychology of choice overload in games, and how to avoid it

The psychological implications of giving players many options to pick from.

Portrait of Bob Tilford PhD

Bob Tilford PhD